About Us

About Schnucki: Australia's Only Authentic Dirndl & Lederhosen Store

Schnucki connects lovers of German culture with exclusive and authentic Bavarian fashion. From leather Lederhosen to that perfect little Bavarian Dirndl dress, look no further to find your traditional German costume. Whether you’re going to a party or cultural event, or you’re joining the crowds for a fun weekend at and Oktoberfest function, Schnucki has a German outfit for every occasion.

How did Schnucki start?

Back in 2012, a German mother, our dearest Mama Schnucki, and her Australian based German daughter attended Oktoberfest Brisbane and immediately noticed the lack of traditional German clothing warn to the German Festival. After the Festival, they looked for where in Australia one could purchase authentic German clothing and immediately saw the hole in the marketplace. They decided to inject their passion for their home culture into creating the ultimate German clothing brand.

Together, they combined their love of German culture, their eye for fashion and their desire to create quality products so people had an alternative to panic buying inferior German costumes online before an event.

Schnucki was Born!

The first year they created an exclusive Schnucki line of around 20 Dirndl dresses and scoured Europe to source the best designer brands of Dirndls and Lederhosen.

Opening to the excited crowds of Oktoberfest Brisbane in 2013, the range quickly sold out in its first weekend! Mama Schnucki and her daughter had to place an express order to Germany to get more stock for the second weekend so that customers didn’t miss out.

Schnucki now...

Over the last few years, the Schnucki range has exploded, with over 65 styles of Dirndls and over 20 types of Lederhosen now available, not to mention the array of accessories to finish off your authentic German outfit so you can get the details just right. 

Schnucki is now Oktoberfest Brisbane’s official clothing partner and we are proud to see so many well-dressed Schnucki fans attend the Festival every year.

In 2017 Mama Schnucki made the big move to Australia and has taken the business completely under her wing. Upon doing so has opened Schnucki's very first year-round shop front, Schnucki Land, in Salisbury, QLD! 

If you’re looking for traditional German clothing that is fun, high quality, stylish and comfortable for your next cultural occasion or just to wear for leisure, Schnucki is the site for you. 

Take a look at our range of men’s, women’s and kid’s traditional German clothing now. ​


Visit Schnucki Dirndl + Lederhosen in-store (by appointment only) or shop online now! 

If you have any questions or want to book an in-store appointment, please fill out the contact form and Mama Schnucki will get back to you soon (usually within 48hrs).